DEB: Hi Steve,
Hey what up?
DEB: Finally opened my own personal
MN acct Whee !!!
DEB: Things are looking good for 2k1.
I'd like to do an interview with u for the site. You up for it??
DEB: Who is Steve Bruhn??? What
should we know about the creator of the first true online MX mag?
All you need to know is send money. (laughs)
DEB: What prompted you to start TFS ?
Hey is this the interview? Doh!?
DEB: Little slow off the gate
,,,eh...no wonder you took up journalism. (laughs)
Ok, TFS just happened. I was flying to races and my friends thought
it was funny when I drove into the pits in a
rental car just to watch.
DEB: So who is Steve Bruhn really,
underneath the super journalist cape?
Just a failed racer with no life! I guess my racing career
took off when I quit racing and started watching.
DEB: You aren't getting shy on me now?
DEB: What is the best and worst aspect of
Best is being at the races, and trying to cover each one better
every time. There is always a ton of cool stuff to try like
different photos, or ways to pry info out of the team people. The
worst is bozos who get in the way-"Don't stand here, don't park
there. Photo people have to go in that gate.... Every track seems to
have people who don't know what they are doing and I just have to
tell them . I do this every weekend, I know what I'm
DEB: Yeah, it's hard sometimes, with
different security people and officials every week.
DEB: Who do you feel are our sports
greatest ambassadors and why?
We don't really have enough people who have the luxury of
working like an ambassador. People at the races are there to race,
or support a specific team or company. The sport hasn't figured out
how to create and use a strong PR base. People like Davey Coombs at
Racer X really stands out, but he is a rare find.
DEB: Yes, DC is definitely a stand
out, with his new mag format and being unafraid to be cutting edge.
DEB: What did you think of the Sept
issue featuring an article on the Women's MX movement?
Yea, Racer X is a full-blown pro-racing magazine. Before we
had to put up with cranky magazines that most race people really
don't like. The women's article was great! Women's racing has never
been stronger I think, and its not slowing down. I was just at
Loretta's and was impressed both classes had full gates with very
DEB: What are your personal and
professional views on women in the sport?
Both personal and professional are the same-Women's racing is
good racing, and its a real part of the sport, even if it takes a
life of its own.
DEB: The AMA recently opened a
women's section to the Hall of Fame. This is an important step in
recognizing the contributions and love of the sport made by women.
Have you had a chance to view the museum and if so, what are your
thoughts on the addition?
I would have to go to Ohio right? That is a scary place! No sorry
haven't seen it.
DEB: Scary because it's home to the AMA or
because it's Ohio ? LOL
Ohio. It is an amazing state, e-mag regulars all
know every trip I take through Ohio reports the state is practically
shut down with "out of order" signs on everything. The
place seems to be falling apart all the time. (laughs)
I'm not making this up! I went to the national at Troy once and
stopped at a Taco Bell. The people working there were confused, they
had a crowd of angry people with orders screwed up, then I ordered
just a drink and the ice machine was broken, and the drink mix
screwed up. I gave up and left and the door was broken off the
hinges and just leaning on the building....(OK back to racing)
DEB: Do you think Women's MX will
ever have a true pro series and status...complete with their own
sponsors, teams, and fans?
To be honest a pro series status will depend on its economic
result. Forget about motocross is a men's sport that women can do
too. The bottom line is factories make a sport out of racing that
sells bikes. If women bought more bikes than men, you have your
DEB: Do you feel support of Women's
MX helps the sport, and how?
Sure. The more people interested and racing the better.
DEB: What do you think needs to
happen in the sport for that level of acceptance besides bike
sales...as far as the public is concerned ?
I think women's racing is already taking its own identity and
acceptance. Web sites for women's racing, riding school's for women,
and things like that help the women's racing define itself. Its
DEB: What do you think needs to
happen to elevate the entire sport of MX to the next level where it
is seen as a prime time sport by the masses and outside corporate
sponsors and media?
Media outside of motocross racing is very, very stubborn. It could
be the only way to deal with them is an overthrow, toss the bums
out! You can have the coolest photos and call a paper and they just
say "We don't cover that."
In a way the web is a bit of an overthrow. People chose what they
want to see, not what editors think people want to see. Motocross on
the web is booming.
DEB: What or who do you attribute the
success of the women's motocross movement to? Is it just time and
socially accepted or have individuals or companies helped to shape
A movement won't start without people pushing it forward.
People like yourself that worked for years promoting women's racing
got it here.
DEB: Thank you. Thank you very much.
But a lot of men and women have risked a lot to put it on the map.
People like Ed Youngblood, Kerri Klied, Kasey Rogers, Kitty Budris
to name a few. You know, a lot of people don't realize that I raced
the first women's national ever...1974....There's a history
That's heavy duty. I had a bicycle in 1974. (laughs)
DEB: Lets not overlook your
contributions Mr. TFS...I believe you were not only the first online
mag, nut also the first online mag to cover women's racing!
Thanks, yea we were the first ever all web magazine. TFS emag
debuted in January 1998 with a magazine format. I covered the WML
races you promoted that were held at the Nationals.
DEB: Seems to me I remember meeting
you there on the starting line while I was still racing and creating
the women's current race format .
DEB: Actually, I started the program
reformation in 1994 with some local test programs, then in 95 with
the MTEG SX/Truck series-where we coined the phrase-Stadiumcross,
and 96 I created, organized and managed the national program.
DEB: I'm going to give you a list of
men and women riders...can you give me your assessment of their best
traits and weaknesses? McGrath, RC, Bau, Gonzalez, Patterson.
Mean question! OK. McGrath, he has won more races than
anyone. It's hard to find a weakness there, he definitely has it
together. RC is wild and is all raw speed and guts, he has had more
than his share of days on top-but just about all his bad days have
been mud days or 250 Supercrosses.
Stefy is a remarkable rider and has all the confidence she needs, if
I were her coach I would have her spend three months getting ready
before trying a Supercross again. I didn't get to watch Gonzalez
race except for the crossover events at Anaheim recently. I don't
know Patterson real well, but I know she is very strong and smart.
She takes riding lessons from my high school racing buddy Ricky
Palmer, who is a very good instructor. I haven't seen her screw up
DEB: Ok, weeks ago, we had some fun,
and I said RC and Pastrana would win the nats, you had different
riders-Roncada and Tortelli,,,,now that there are only 2 rounds
left...care to revise your picks ?? lol....
Ask me again in three weeks. (laughs)
DEB: Well, that's about it...any
parting shots ???
Here's one.. I remember last year when Sarah Whitmore won
Women 12-15 at Lorettas, she got her #1 plate and goofed around with
it like it was an item on "Price is Right" or something.
It was pretty funny. The guys are all so serious. I think that image
says a lot about the whole women's racing movement. It's racing but
its your own version. Keep it that way and it works.
DEB: How did you like being grilled ?
Interview was fun, thanks
DEB: Thanks Steve for the great interview...your
support and contributions to the sport are appreciated!